A recent King College graduate, Torey has been a member of our marketing team since early 2010. She does enjoy creative design like painting and drawing on the side, but at work she handles the other side of the marketing coin. Torey is our copywriter and editor (and the one who corrects everyone's grammar, whether they ask her to or not). Great copy is the foundation of any successful marketing effort; the message needs to click with your prospects. Whether you just need a few tweaks and edits to your direct mail outreach or you need to have the copy for your entire website written from scratch, Torey has you covered. She also blogs for several companies and can ghost write for you on any topic you can think of, from Botox to computer software. Torey's creative writing capabilities complement the rest of our team's other creative skills.
Of course everyone on the team is creative, but it's Kyle's job to handle a large part of the graphic design work. A recent graduate of ETSU, Kyle started his design career working for Morris Creative Group in Knoxville and Austin & Company right here in the Tri-Cities. With his Bachelor of Fine Arts degree and creative spirit, he has the right skills for any job you can throw at him. Kyle is more of a thinker than a talker, but you can be sure his silence means his wheels are turning, cranking out new ideas for your project. On top of all that, Kyle is an Eagle Scout, which proves he's hardworking and trustworthy, both important characteristics in any business partner. He'll do the job right, whatever it takes.
One of the more seasoned members of our marketing team, Erik has been with PULP over 7 years. He attended ETSU for fine arts and graphic design and has been designing since his teens. You could certainly call Erik a graphic designer, but, like the rest of our team, that title doesn't do all of his skills justice. Erik is excellent at branding and can develop an identity for your company. He's one of the best at creative brainstorming and is great at fleshing out all of your marketing ideas. Another of Erik's talents is illustration. With his art background, he can freehand draw any number of things to give your marketing a unique, professional look. Ask him to show you some of the cars he's drawn, they're something else. As if all that art wasn't enough, Erik also handles the programming involved in launching and managing cross-media marketing campaigns.
Robert is the veteran on our team with 30 years of experience in the industry. He's done everything from run a press, to manage pre-press and the art department, to sales, and now to marketing. He understands the whole process inside and out and brings that expert knowledge to every project. He also has a mix of other creative skills, including design, programming, and copy writing, that are helpful when creating a strategy. One of Robert's most impressive skills is coming up with off-the-cuff marketing application. You tell him your marketing goals and your resources, and he'll have a strategy laid out in minutes. You'll never fail to leave a meeting without a few good ideas from Robert. Plus, he's the one who keeps our whole team running, managing every project and keeping everything on track. So now that you've met all of us, we'd love to meet you. If you have marketing needs, the five of us are here to help. Call today to schedule a meeting with our team, 800-264-5934.